Building a trusted brand should be a prime ambition for any business. A good reputation is a powerful ally in overcoming any objections a customer has to buying, and it also helps smooth over the occasional difficulties and failures that are inevitable in business. A good brand will be the natural result of years of quality service and careful marketing, but there’s no reason you can’t give a boost to the process to enjoy the benefits sooner. Here are seven simple, inexpensive ways to do exactly that.