You can’t judge a book by its cover, but you can judge an app by its icon.
When it comes to marketing your new app, designing the icon is above all else. From when a user finds it on the App Store, the fanciest code and hottest features will fail to be seen if the icon is lackluster.
Designing a logo may seem simple, but an app is only as good as its branding. Here are a few helpful tips for making sure your icon stands out.