It’s no secret that social media marketing can be a powerful brand tool. When executed properly, having a social media strategy in place can bolster search rankings, drive more website traffic, and increase conversion rates. This direct line to customers and clients can emphasize your brand’s unique voice while building authenticity. But which social media channels are best for your business?
Choosing which platforms provide the best ROI can be challenging and unique to each industry. In this week’s blog post, we offer useful tips to help you make a strategic and informed decision on which social media channels are right for your brand.