No doubt you’ve spent time – and possibly money as well – making use of SEO to boost your business’ visibility and reputation. But have you put the same effort into your personal SEO?
The chances are good that your answer is no, because a lot of business owners, and even lone entrepreneurs, just don’t. They get so lost in promoting their businesses they forget that consumers, no matter what niche a company operates in, like to see who is behind a business and what their reputation is. And increasingly Google does too.