Many people cannot make do without having a social media app to rely on for their daily social networking needs and, arguably, entertainment as well. It helps you keep tabs of practically your entire social circle. Of course, this is assuming it is built similar to well-known platforms like Facebook and Instagram.
The same can be said for Twitter, where thousands to hundreds of thousands of people become engaged in numerous topics on a daily basis. Not even forums can achieve the velocity and level of engagement that these social media platforms provide, which only further emphasizes the value of apps centered around them.