Technology is widely adopted by retail companies with the quite obvious purposes of overtaking less advanced competitors, gaining new customers, and eventually increasing revenues.
Just like technology, retail remains a shifting landscape. In particular, the emphasis on digital transformation continues to reshape shopping, online experiences and even customer expectations of physical stores. The retailers who thrive in this environment are the ones who embrace technological change. Let's take a closer look at 7 tech trends that will affect the retail sphere over the next few years.