Today, I'm beginning a new blog series on Content Management Systems (CMS). I realize that many of you already understand the purpose of CMS. And that, at first glance, this series may not jump out at you as a must-read.
But remember that your website is the centerpiece of your entire internet marketing strategy—and your CMS is the heart of your website. So doesn’t it make sense to spend some time to really understand the software that’s ultimately driving your entire internet marketing strategy?