Mobile application development is one of the fastest developing industries with new platforms and new applications coming every day. A lot of organizations and businesses are investing heavily in mobile applications and are deriving high revenues as well. Thus, if you are an entrepreneur and want to succeed in this fast-paced world, it is necessary to develop a mobile application for your business too. However, the question is which type of mobile application will suit your target audience? Would it be a good idea for you to go with Native or Cross platform mobile app development?