User experience (UX), as we all know by now, is all about delivering greater user satisfaction and pleasure by making the software more usable, accessible and easy to use. With the UX design industry is evolving, you should be updated with the latest UX design trends that will benefit for your customer satisfaction and lead generation.
With every passing year, UX design became more and more sophisticated and encompassed every interaction between a user (potential or current customer) and the company. In 2015, UX designers championed the cause of ‘free thought’ in design and sites became increasingly responsive web design; intuitive apps and engaging services also saw a surge.