Minimal design, ironically, is complicated to explain.
Ideally, we equate the word minimal with simple — basic design that is reduced to its core components, with nothing extra. But that’s a difficult goal, when talking about graphic design. How do you strip something creative down to its essential elements without eliminating the creativity?
There’s a reason why something which is, on the face of it, simple requires a comprehensive guide.
Let’s start with a discussion of what minimal design actually is.