Mobile app marketing involves interacting with customers throughout the lifecycle — from hearing about your app for the first time to becoming a loyal customer. To do this effectively, you need to figure out who will use your app, where to find those individuals and prospects, what to tell them, and what they want from you.
Today’s mobile devices are pocketable supercomputers, and they become highly effective business tools when coupled with broadband networks and public cloud services. People are shifting progressively from the unconnected globe to the connected one. Around the world people are purchasing and adopting smart devices with superb pace, trying to alter their approach towards lifestyle – changing the way of entertaining, interacting, educating and shopping.