We live in a golden era of startups. Companies such as Facebook, Apple, Twitter, Oculus have proven to the world that a great idea can lead to success even without large investment. But if this is not the first time you are searching for the topic of startups, then you know that according to statistics, 90% of them fail. Having extensive experience working with startups around the world, IdeaSoft experts drew attention to some features that distinguish promising startups from failures. This article was written based on their expertise. Let’s figure out how to launch a successful startup in 2020, how much money you need, and whether it’s possible to start a startup without technical knowledge.