Well, we’re about halfway through 2018 and things seem to be progressing as usual: trends coming and going, Snapchat revamping their look yet again, and posts about using SEO to drive traffic are as bland as ever. Don’t get me wrong, these posts are absolutely vital because there are still organizations out there doing next to nothing to increase their traffic, but it seems like going through these posts is akin to reading a textbook from high school.
Today, we’re going to do things differently because the same old, same old can get pretty old (who could have seen that coming, right?). That is to say that instead of writing about diving traffic to your website, we’re going to do that, but with a more informal twist. This is a conversation, after all. Shouldn’t we kick back and speak like friends?