User experience has become a real game-changer for online businesses around the world. Increasing competition in the online business segment with the entry of new players along with declining retention time among users, prompt businesses to go for faster web applications that load in no time.
According to the Developers at Google, the performance of a website plays a significant role in ensuring the success of an online business. In a study named DoubleClick, Google found that 53% of mobile users visiting a site were abandoning it if a page took more than 3 seconds to load. That’s less than the blink of an eye!
And this is the worst failure any online venture can face.