Building digital products that change the world requires radical collaboration. Radical collaboration challenges craftspeople to loosen their grip on the skills that define them — to teach others and assume a servant role for the sake of greater impact.
Half-hearted collaboration, on the other hand, is a faint agreement to work together because you have to. It’s the difference between tossing a project over the fence without so much as a “Hi-dee ho, neighbor!” and tearing down the fence to allow for the completely free flow of information across disciplines.